What is it?
The Skyscanner Value Score is a quantitative and qualitative rating we attribute to the quotes we receive from our partners. They are designed to help our users understand just how much is included in the deal they are looking at so that they can make better and more informed decisions.
How it works…
Our Value Scores are based on the presence/absence of a set of inclusions we source from our partner's API response.
Inclusion |
Parameter |
Importance in value score |
Fuel |
Fair_fuel Not_fair_fuel |
High Moderate |
Insurance & Protection |
Collision_damage_waiver Excess_known Zero_excess Theft_protection Third_party_cover Free_breakdown_assistance |
Moderate Moderate High Moderate Moderate Moderate |
Mileage |
Limited_mileage Unlimited mileage |
Moderate Moderate |
Pick up & drop off location on airport |
desk in terminal meet and greet shuttle |
High High High |
Vendor transparency |
Supplier_known |
Moderate |
Cancellation/amendments |
Free_cancellation Free_amendment |
Moderate Moderate |
Surcharges |
One_way_surcharge_included Young_driver_surcharge_included Additional_drivers |
Moderate Moderate Moderate |
Extras |
Other_equiptment_included gps_included |
Low Low |
It is important to note that each category is weighted when calculating the value score therefore a spread of inclusions is required when aiming for a high value score.
For example, the presence of a Fair Fuel policy (Full to Full, Same to Same, Quarter to
Quarter, etc) will increase a quote’s value and thus add to its Value Score, whereas its absence will hurt the Value Scores users will see on our page, limiting the maximum Value Score a given quote can get on our site.
How will it affect our results from now on?
Currently our results are still sorted on price. Customers who use Skyscanner will be able to decide how much the presence or absence of these factors influences their choice of a rental car.
What can you do to improve yours….
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Provide the right information.
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When we scrape your information / call your website’s API, we will attempt to retrieve as much information as possible from your API in order to fulfill the Value Score. Failure to do so, will possibly result in low value scores. We want to make sure we’re providing accurate information, and we strive to work with you to guarantee that we have it (reference in the table above). Please provide us with as much detail as possible to ensure we can access all the relevant inclusions. If you use multiple tags for different inclusions, please let us know all about them.
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Ensure you have a good mix of deals and the inclusions are visible on your site.
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Although our users will still be able to sort on price and decide based on the cheapest deal available, making all the information above visible in your quotes will ensure that our users will choose your site more often.
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How can you work with us to improve your Value Scores?
We want to work with you to help you surface your best quotes and to do this we must have a full list of all the inclusions you support and how we can access these. Please don’t hesitate to contact us if you feel we aren’t serving your quotes the way we should or if you want to improve your integration. Contact us on zendesk - https://skyscannerpartnersupport.zendesk.com/hc/en-us/requests/new including a full mapping of what extras your API supports.
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