It is important for both Skyscanner and our partners to be able to track conversions and exits from Skyscanner to our partners’ pages. In order to make the recording of these redirects as easy as possible, we offer our partners the opportunity to supply a list of key, value pairs which we usually append to the redirect to the partner’s search or booking page.
For example: if your integration will only implement results list redirects but on both mobile and desktop platforms, you should provide the following:
Results list without tracking on Desktop
Results list with tracking on Desktop
Results list without tracking on Mobile
Results list with tracking on Mobile
You can see from the examples that the tracking parameters are exactly the same as URL parameters. They are specified by the partner for the partner’s use.
One caveat to the key, value pairs we accept is that the tracking parameters must not also be available in the original deeplink. If you wanted your results list redirect http://www.deeplink.com?from=LHR&to=CDG&language=en to have the tracking parameter `campaign_language=en`, we would not do this. There should be no need as the parameter is already in the deeplink.
We can also prepend any redirects with a URL string if required and encode the link appropriately, please provide us with the details when relevant.
In order for your integration to progress as quickly as possible and for our engineers to work with certainty that they are progressing the integration correctly, we ask that you supply a working example for each of the types of redirect your integration will implement. There must be an example for each depth (Booking page, Day view) per platform with and without tracking.